Hainan Yulong at the 138th Canton Fair: After touring the exhibition, we've uncovered the export strategies for UTVs and golf carts.
Guangzhou, Guangdong, China - October 15-19, 2025
Known as the "barometer" of China's foreign trade, the first phase of the Canton Fair focuses on industrial categories such as machinery, electronics, and building materials. The 2025 exhibition attracts purchasers from more than 200 countries and regions, providing a "face-to-face" international business docking scenario for mechanical technology enterprises.
Just back from the Canton Fair in Guangzhou, and the team from Hainan Yulong's export department are still buzzing about it — five days of running themselves ragged, but it was absolutely worth it. Not only did they meet with longstnding clients from Australia and the US, but they also got a clear grasp of overseas customers' genuine intentions for purchasing UTVs and golf carts by 2025. Today, I'll skip the corporate jargon and share three actionable insights that both buyers and industry peers can use. After reading this, you'll understand exactly what the overseas market is demanding right now.
Trend 1: "One-size-fits-all" products are no longer in demand; buyers are now asking, "Can this be adapted to my specific scenario?"
Previously at exhibitions, clients would immediately ask, "How much does it cost?" This time it was different – their first question was always, "Can this work for my specific scenario?"
A Thai farmer crouched beside the UTV, feeling its chassis and asking, "With all the mud during the rainy season, will the chassis rust? How long will the battery last in 40°C heat?"
European resort buyers were even more specific: "We need golf carts seating six or more, plus luggage racks – guests staying overnight need to tow their luggage around the grounds."
Truth be told, we've long been tailoring our products to these exact needs: our UTVs feature specially engineered corrosion-resistant chassis and heat-tolerant batteries, selling nearly 200 units across Southeast Asia last year alone. Golf carts are customisable from 2 to 8 seats; just last month we shipped 30 six-seaters to a Greek resort, where the client filmed a video praising them: "Perfectly fits guests and luggage."
Trend 2: Cheaper isn't necessarily better, it's the combination of durability and after-sales service that truly reassures customers.
At the Canton Fair, there are plenty of low-priced vehicles drawing crowds of onlookers. Yet those who actually sit down for talks invariably ask, "How long is the quality guaranteed? Who do we contact for repairs if it breaks down?" One Middle Eastern client spent half an hour discussing with us, recounting how a cheap vehicle he bought previously had its battery bulge after just six months, with no after-sales support to be found. He said, "I'd rather spend 10% more of the budget to find a reliable supplier this time.
This is precisely where we excel: whether it's UTVs or golf carts, our batteries carry a three-year warranty (one year longer than the industry average). Should customers have overseas distributors, we even provide on-site maintenance training, eliminating concerns about being left stranded. During discussions with our longstanding Australian client, he stated outright, "Your after-sales service alone warrants an additional ten units next year."
Trend 3: "Non-traditional applications" are booming! Golf carts and UTVs are no longer confined to their traditional roles.
I always thought golf carts belonged on the course and UTVs were for off-roading – but this time I realised it's nothing like that!
"Industrial estate clients are seeking golf carts with quiet operation and heavy-duty load-bearing capability "he said. These vehicles are used by workers for commuting, but the noise they generate in the workshop is not acceptable."
Campsite buyers were even more direct. After inspecting the UTV, they asked: "Can you add equipment racks? They must double as temporary seating too – visitors need to haul tents and sleeping bags."
Hainan Yulong has long anticipated these needs with its vehicles: Our golf carts come with quiet motors, making them ideal for industrial parks without causing disturbance. Meanwhile, our UTVs have pre-installed mounting points for gear. After seeing the prototype, the campsite clients immediately asked, "Can we get a quote?"
The most practical takeaway: what customers seek is not merely “a vehicle,” but “a solution that resolves their problems.”
This time we encountered a Middle Eastern client who spent two days touring the exhibition hall, specifically seeking a "UTV + golf cart combination suitable for mountain resorts" – the UTV for off-road excursions and the golf carts for transporting guests uphill. When we showed him the solution we previously developed for a New Zealand resort, his eyes lit up instantly. He added us on WeChat right there and then, stating, "I'll report this to my boss immediately and arrange a detailed discussion with you."
After years in international trade, one learns: overseas markets aren't short of vehicles, but they lack solutions that truly understand their needs. We've got plans in the pipeline: UTVs will feature agricultural cargo boxes for farm clients hauling fertiliser; golf carts will get smart dispatch upgrades, letting resorts track vehicles in real-time so guests aren't left waiting.
https://www.sfylelectricvehicle.com/product-small-electric-farm-utility-vehicles-4x4.html
Interested in bespoke solutions? Get in touch directly:
Email:Sales003@yulongev.com
Phone number:+86 199-8916-3362
Online:Explore product details at www.sfylelectricvehicle.com